branding

guidelines, social media, infographics, white papers

Skills

Art direction, design, strategy, storytelling, digital, print, trade show, systems thinking, B2B

The tech brand’s visual representation was refreshed as to be more reflective of its GenAi nature. The dynamic waves are adaptable in shape and color, with a story utilizing analogous colors that create the illusion of a gradient. The flexible approach offers visual freedom and customization while allowing for a uniform language.

Art direction, brand guidelines

Brand Guidelines

Art direction, branded social media creative

Social Media

Art direction, branded white paper layout design

White Papers

Art direction, print collateral design

Print Collateral

Branded trade show displays, graphic design, art direction

Trade Show Displays